Sunday, August 1, 2010

A Picture Worth A Thousand Calories

Dr. Gwenn Is In

Shopping for groceries the other day, my kids noticed this product that made us all stop in our tracks: Chubby Drink from Aisle 7!


Yes, this is a real product from a real major brand supermarket.


Yes, the label does read a??Chubbya?? and shows a picture of a, well, chubby kid.


No, ita??s not a new health drink. Packed into that portable, kid-sized 8-ounce container is the equivalent of 2 candy bars worth of calories and sugar.


No,??you’re not??being a??punkeda?? or on candid blogger or seeing a prop from SNL. This truly is a real drink sold in stores coast to coast.


Ia??m not against a sugary treat once in a while as I dona??t feel food should be banned from our childrena??s diets, but introduced with portion control and balance as the main messages. However, I draw the line at messaging that is gratuitously degrading and aimed at product sales above the health and well-being of children.


While a picture may be worth a thousand words, in this case only two come to my mind: “No, thanks.”



                       

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